What we all have either used or at least seen in cities like Paris and Barcelona is finally coming true for London:
On July 30th 6000 bikes with the Barclay’s logos on them will swarm out into the streets of London. Barclays is paying £25m to take over the bike scheme. Is it a “payback for the mayor’s support of financial institutions in the credit crunch”??!
Do we care? We get to have the bikes!!
So, how does it work?
For £1 a day the bike is yours. Payable by credit card at one of the 400 docking stations all over London nothing stands in your way of living out your love for the bike. For those of you who like to ride for a while, careful, charges go up if you stay on for more than 30 minutes. Might be work taking an annual pass: the price then drops to 13 p a day.
Unfortunately it seems like we won’t get to enjoy all 6.000 bikes right on the 30th, since there was a delays in installing docking areas. Cycling the city will start with two cycle super highways that will connect the suburb to central London.
TfL expects 40.000 trips a day. Can we top that?
To those crazy bikers and those of you who have a car please pay attention to blue paint on some roads: this space is a shared zone for cyclists and drivers alike….so be friendly to each other!!!
This concept really works in other cities, let’s turn London into a success story, too!
Have fun with them and take care of our environment!
Sources: London Evening Standard Friday 28 May 2010 and BBC online